Agency: Jung von Matt, Berlin, Germany
Creative Directors: Jan Harbeck, David Mously
Executive Creative Directors: Mathias Stiller, Wolfgang Schneider
Art Director: David Mously
Copywriter: Jan Harbeck
The above entry was submitted to Epica. Although it did not win it did however got featured in Epica annual titled “Book Twenty One” on page: 65. ISBN 13: 9782-88479-106-9.
In my personal opinion…This is a great ad and a good example of brand hijacking. I would also like to highlight the important fact that this type of advertising is prohibited in the Arab world.
Dash Courier Service – 2009 Agency : Marked for Trade, Charlotte (USA)