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Shoe show

Advertiser: Lamode

Advertising Agency: Saatchi & Saatchi, Dubai

Copywriter: Avinash Sampath

Art Director: Avinash Sampath

Illustrator: V. R. Palani

Photographer: Tejal Patni

UAE – 2007

Advertiser: O&I Shoes

Agency: Euro RSCG

USA – 2006

Source: AdMirror

Advertiser: Thom McAn

Brand: Thom McAn Footwear 

Agency: Leo Burnett

Creative Director: Andres Moya

Art Director: Cristina Burckhart/

Victor Cabezas / Jose Daniel Gonzales

Photographer: Margarita Rueda

Creators Copywriter: Victor Cabezas

Awards: Cannes Lions 2003 Press No-Prize

Puerto Rico – 2003

Advertiser: Consolidated Shoe Co.

Brand: Madeline

Awards: Cannes Lions 2001

Press No-Prize

Agency: Robair & Hogshead

Creative Director: JEAN ROBAIRE

Art Director: KYLE MITCHELL Simon


Creators Copywriter: Tonia

USA – 2001

All of these ads are in the same category – shoes!!!…all of the ads have a core concept of linking the product (shoes) to death to illustrate the quality of the shoe product by means of lateral thinking!!!

Oh and by the way…in the MENA region which is mainly Muslim the dead are NOT berried with their clothes or shoes.

Is there anyone out there who in this case could suggest Telepathy?

Some of the above examples are featured in a book titled “Nouveau?” by Joe La Pompe. Pages: 138 – 139. ISBN: 978-2-7533-0069-9.

Lateral Thinking: When a low probability line of thought leads to an effective idea, there is a “Eureka” moment and at once the low-probability approach acquires the highest probability. – Edward De Bono. Excerpt from a book by John Townsend & Jacques Favier titled The Creative Manager’s Pocketbook. Page: 2. ISBN: 1-870471-69-5.

Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN:0-304-35505-4

A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia

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