top of page

Secret’s Out. don’t vegetate, use you brain

Original: Lowe Brindfors – Stockholm.

Less original: Team Y&R – Jordan


Thanks to sender.

Advertising Agency: DDB, Australia Executive Creative Director: Matt Eastwood Creative Director: Steve Back Copywriter: Charlie Cook Art Director: Simon Johnson Photographer: Adam Taylor Retoucher: Dennis Monk Designer / Typographer: Jason Young

Year: 2007

Published in Arab Ad.

A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.

Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.

“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.

0 views0 comments


bottom of page