Less Original: No to drugs
Agency: The Kavli
Even though this artwork has in fact been published; it is still a fact that it is neither creative nor original.
Less Original: Smoking Kills
Agency: Impact & Echo BBDO
Creative Director: Viraj Ponkshe
Art Director: Akhtar Dalvi
Copywriter: Regan Rodricks
This artwork has never been published still it got entered into the ACT initiative!!!
The is an excerpt from the www.act-responsible.org eligibility criteria:
“We accept ads created for TV, Cinema, Press, Outdoor, Postcards and Interactive ones published since January 2007″.
The keyword here is PUBLISHED
And to add insult to injury…this was entered to the KAAA 2008 creativity awards and actually won Gold!!! some people simply have no shame…none at all.
Published in Al-Ektesadia Al-Gadida magazine April 2007, Issue 254, 8th year. Page: 71.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN:0-304-35505-4
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia