House on the Hill


Original: Columbia HouseFeatured in a book by Al Cooper titled World of Logotypes.  

Section C2.

ISBN 0-910158-20-7


Less original: Financing ServicesKuwait – 1996


Less Original: Knight Frank


I had previously contributed this entry to Awraq magazine which they kindly published in the December 2003 issue No. 0. Page: 10 and in the July 2004 issue No. 2. Page: 75.


I had also submitted the Columbia House logo example and Financing Services logo example to Arab Ad magazine for their copy cat section (along with other logos); which they kindly published in their January, 2004 issue, Vol.14, No.1 on page: 63.


It is encouraging to see that the organization with the less original logo has now totally changed its logo; but they kept the corporate colors.





A logo (Greek λογότυπος = logotypos) is a graphical element, (ideogram, symbol, emblem, icon, sign) that, together with its logotype (a uniquely set and arranged typeface) form a trademark or commercial brand. Typically, a logo’s design is for immediate recognition, inspiring trust, admiration, loyalty and an implied superiority.[1] The logo is one aspect of a company’s commercial brand, or economic entity, and its shapes, colors, fonts, and images usually are different from others in a similar market. Logos are also used to identify organizations and other non-commercial entities. – Wikipedia.

A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.


Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.

“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.

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